#14 – If You Don’t Pay For the Product, You ARE the Product; GUEST Dan Lohrmann

img_4479Companies that offer free services, like Facebook and Twitter, are for-profit companies.  So where is the profit if the service is free.  It could be in an ‘upsell’ product, like LinkedIn, which means that some useful features are not available in the free version of the product and require a subscription fee to access.  Another common profit model is to collect and sell your data, which is one of the ways Facebook makes money.  My guest to discuss this issue, and many more, is Dan Lohrmann, Chief Security Officer (CSO) and Chief Strategist for Security Mentor Inc. and an internationally recognized cybersecurity leader, technologist, keynote speaker and author. He has more than 30 years of experience in the computer industry, beginning his career with the National Security Agency.

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Make your Facebook Data Private: Google the term: “facebook privacy settings” or click this site: https://iag.me/socialmedia/make-facebook-account-private/

Minimize your public data

Facebook in early April said that the data of up to 87 million users may have been improperly shared with a political consulting firm – Cambridge Analytica

Here is how Facebook informed effected people.

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Not only is this a common practice, but it is NOT confined to Facebook.  Here to talk about it is:

Dan Lohrmann from Security Mentor

https://www.securitymentor.com/

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David W. Schropfer

David W. Schropfer is a technology executive, author, and speaker with deep expertise in cybersecurity, artificial intelligence, and quantum computing. He currently serves as Executive Vice President of Operations at DomainSkate, where he leads growth for an AI-driven cybersecurity threat intelligence platform. As host of the DIY Cyber Guy podcast, David has conducted hundreds of interviews with global experts, making complex topics like ransomware, AI, and quantum risk accessible to business leaders and consumers. He has also moderated panels and delivered keynotes at major industry events, known for translating emerging technologies into actionable insights. David’s entrepreneurial track record includes founding AnchorID (SAFE), a patented zero-trust mobile security platform. He previously launched one of the first SaaS cloud products at SoftZoo.com, grew global telecom revenue at IDT, and advised Fortune 500 companies on mobile commerce and payments with The Luciano Group. He is the author of several books, including Digital Habits and The SmartPhone Wallet, which became an Amazon #1 bestseller in its category. David holds a Master of Business Administration from the University of Miami and a Bachelor of Arts from Boston College.