#27 – How Teens are Digitally Targeted, and What To Do About It, with Denise DeRosa


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Common Sense Media study, 72% of teens surveyed said that they believe the tech companies utilize hidden techniques to keep them hooked on their devices. 

The fact is that screen time ultimately means money. That’s why big tech firms employ behavioral scientists to design products that our kids used.

Recently a letter signed by 50 psychologists was sent to the American Psychological Association (APA) accusing psychologists working at tech companies of using “hidden manipulation techniques” and asks the APA to take an ethical stand on behalf of kids.  Is this malicious intent on the part of tech giants, or is it just a design that worked too well?

Here to talk about this today is Denise Lisi DeRosa, an online safety consultant, blogger, speaker and the Founder of Cyber Sensible. She has been an internet safety expert for Consumer Reports, The Chicago Tribune, The Washington Post, Yahoo! Parenting, and The Digital Parent Podcast. Denise has a Master’s Degree in Communication, Culture and Technology from Georgetown University and 15 plus years of media experience at AOL, VH1 and Comedy Central.

  1. What is happening

paradigm shift – you have to remind yourself to stop.

2. What to do about it.

For specific instructions and details, see:


Published by

David W. Schropfer

David W. Schropfer is the CEO of SAFE (Smartphone Authentication For Everyone), a cybersecurity company in New York (www.theSafe.io).  Every day, he and his team of professionals keep the people who use The SAFE Button protected from some of the most common traps, hacks and attacks that target computer systems of all sizes. David is the author of the bestselling cybersecurity book, Digital Habits: 5 Simple Tips to Help Keep You and Your Information Safe Online. His previous books, including The Smartphone Wallet and industry whitepapers, predicted some of the biggest trends in the payments, mobile, and security industries.  Since graduating Boston College, David earned an Executive MBA from the University of Miami.

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