The first pictures of the Isis mobile wallet are probably many months away from being released to the public. No, the image on the left is neither from Isis nor endorsed by Isis, but it has merit based on recent public statements from the company. Last week, two executives on the Isis management team discussed … Continue reading Combining Payments and Loyalty Programs
Starting today, my wallet will forever stay in my pocket at Starbucks. That doesn’t mean I’m going to stop buying Starbucks coffee; it means that I can finally feed my caffeine addiction using only my SmartPhone. When Starbucks Coffee announced yesterday that over 6,800 of its locations would accept mobile payments, there was a significant … Continue reading Starbucks Mobile Payments
It is called a “Format War.” Two or more companies with different products compete for your attention. Of course, as a consumer, you get to choose the product you want. If you don’t like it, certainly you are free to switch to another product. However, since companies know this, they can make it incredibly cumbersome … Continue reading Will Mobile Payments Become a Format War?
A torrent of advertising and promotional marketing is heading your way to try to get you to use new services on your SmartPhone at retail stores. Perhaps you have already seen some, or signed up for some. At stake is the future of the credit card system that moves over $11 Trillion per year from … Continue reading The SmartPhone Wallet is Now Available
Washington at Yorktown. Grant at Vicksburg. Abbott at San Francisco? Michael Abbott is the new CEO of the joint venture announced yesterday by AT&T Mobility, T-Mobile USA and Verizon Wireless. The name of the venture is ISISTM and their primary charter is building a national mobile commerce network that aims to “fundamentally transform how people … Continue reading How Carrier Consortium Could Challenge Visa and MasterCard
The most widespread misconception about potential of M-Commerce is that it will primarily be a way to shop online. But, online retail accounts for only about 4% of all retail transactions today, and will probably grow to about 8% by 2014. While the growth rate is impressive, the fact remains that brick and mortar retailers … Continue reading Bricks, Not Bits, Will Drive the Mobile Wallet