Based on Apple’s press conference on September 12, their strategy can be described as: change customer behavior now, encourage an upgrade later. The Apple wallet going to be called, imaginatively, “Apple Wallet.” It works without an NFC chip, relying instead on geolocation to determine if an iPhone user is in the proximity of a compatible … Continue reading Five Reasons iPhone-5 Excludes NFC
According to Carriers: “NFC…Just About to Explode.”
Yesterday, Andrew Johnson of American Banker magazine (and PaymentSource) interviewed ISIS head of marketing Jaymee Johnson (no relation). In the article published today, Johnson said: “The handset pipeline around NFC is basically just about to explode,” Jaymee Johnson, ISIS head of marketing, said in a June 22 interview. “That will change pretty dramatically … by the early … Continue reading According to Carriers: “NFC…Just About to Explode.”
Google ‘Wallet’ Will Be More Secure Than Plastic Credit/Debit Cards
Yesterday, the Google Wallet was announced. given that security has always been the number one concern of consumers, the most important question on people’s mind is, “will it be more secure?” The short answer is: Yes. Here’s why: a Smartphone can be secured on the network of your bank, or the network of your credit … Continue reading Google ‘Wallet’ Will Be More Secure Than Plastic Credit/Debit Cards
Google, Mastercard, VeriFone, and (Many) Others Create a Third Mobile Commerce Format
Mobile commerce in the United States will have three Mobile commerce products, each with similar features, similar benefits, similar functions. However, all three have different sets of partners, operate on at least two different types of networks, and will certainly have three different delivery systems. It’s like a triangular boxing ring with the boxer in … Continue reading Google, Mastercard, VeriFone, and (Many) Others Create a Third Mobile Commerce Format
Will Retailers Use “Tender Steering” to Control Interchange Fees?
A process called “tender steering” is new to most retailers. It means that a retailer can provide incentives to customers to use a particular type of card to pay. This method could give retailers the power to drive interchange rates down by driving customers to some types of cards and away from others. You might … Continue reading Will Retailers Use “Tender Steering” to Control Interchange Fees?
Combining Payments and Loyalty Programs
The first pictures of the Isis mobile wallet are probably many months away from being released to the public. No, the image on the left is neither from Isis nor endorsed by Isis, but it has merit based on recent public statements from the company. Last week, two executives on the Isis management team discussed … Continue reading Combining Payments and Loyalty Programs